Component status lifecycle & delivery behavior
Understand object and job lifecycle states across Walmart Connect Display APIs.
Overview
Campaigns, ad groups, creatives, item sets, and audiences each move through defined lifecycle states.
Understanding these states — and how they interact — prevents activation failures and unexpected delivery changes.
Lifecycle categories
This section contains two types of lifecycles:
| Lifecycle Type | Examples |
|---|---|
| Object lifecycles | Campaigns, ad groups, creatives, item sets, audiences |
| Job lifecycles | Snapshot report generation |
Key component status lifecycles
Updated about 2 hours ago
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