IVT & Viewability Report

Explore MRC-accredited invalid traffic and viewability metrics for Onsite Display reporting.

Report details

  • reportType: ivtViewability
  • Media solutions: Onsite Display
  • Create report: POST /api/v1/snapshot/report
  • Report generation: Asynchronous snapshot; retrieve the output after the job completes.

Request parameters and report behavior

The Create Report Snapshot endpoint requires advertiserId, startDate, endDate, and reportType. Dates use yyyy-MM-dd and cannot be the current date. Reporting data may lag by 24–48 hours. If reportMetrics is omitted, all metrics relevant to the report type are returned.

scope=CAMPAIGN_GROUP is not supported.

For the complete request schema, see Create Report Snapshot.

Dimensions

Metrics


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