Introduction to Walmart Connect - Display Ads APIs

Learn how Walmart Connect works with select third-party adtech platforms to help brands scale, automate & optimize their Display advertising

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The Walmart Connect Ads APIs provide flexibility of access to on demand Display APIs – Campaign management, Campaign optimization and Reporting. The Display APIs enable Walmart advertisers and partners to manage* their display ads programmatically.
The APIs are stateless REST services that are served over HTTPs. The Walmart Developer Portal provides all the details you need to integrate with the APIs.

Currently, our Walmart Connect Ads APIs are available to Walmart Connect Partner Network (WCPN) Partners.To learn more about Walmart Connect and becoming a Partner under Walmart Connect Partner Network (WCPN), click here.

If you are an API Partner/Solution Provider, here are some quick setup steps to follow:

Quick Setup

  1. Learn More about our Walmart Connect Ads APIs.
  2. Learn about our Onboarding Process.
  3. Authenticate and Test in Sandbox.
  4. Launch in Production.