Get Campaign-level performance report

Use the Campaigns Performance Report API to retrieve comprehensive performance metrics for all your SEM campaigns in a paginated and sorted format. You can specify the maximum number of campaigns to return, the sorting order, and the filtering criteria, such as the field by which to filter the results. The detailed summary allows you to analyze key performance metrics based on specified filtering and sorting criteria.

Throttling

Request limits: 10 calls per minute per seller. You may receive an HTTP 429 error if you exceed this limit.

Endpoint

POST /v3/advertising/sem/campaigns/performance-summary

Sample request

curl --location 'https://marketplace.walmartapis.com/v3/advertising/sem/campaigns/performance-summary' \
--header 'WM_SVC.NAME: Search Engine Marketing' \
--header 'WM_QOS.CORRELATION_ID: 49373061-ec28-4b2f-8e5d-87c139d605b9' \
--header 'WM_SEC.ACCESS_TOKEN: **********' \
--header 'Content-Type: application/json' \
--data '{ "page": { "offset": 0, "limit": 10 }, "sort": { "field": "gmv", "order": "DESC" }
}'


import requests
import json url = 'https://marketplace.walmartapis.com/v3/advertising/sem/campaigns/performance-summary' headers = { 'WM_SVC.NAME': 'Search Engine Marketing', 'WM_QOS.CORRELATION_ID': '49373061-ec28-4b2f-8e5d-87c139d605b9', 'WM_SEC.ACCESS_TOKEN': '**********', 'Content-Type': 'application/json'
} data = { "page": { "offset": 0, "limit": 10 }, "sort": { "field": "gmv", "order": "DESC" }
} response = requests.post(url, headers=headers, data=json.dumps(data)) print(response.status_code)
print(response.text)

Modify your code

Use your unique WM_QOS.CORRELATION_ID for each request.
Use your unique WM_SEC.ACCESS_TOKEN obtained from the Token API.
Optionally, you can update these parameters:
- offset- Replace 0 with a positive number to specify the starting point for fetching the records.
- limit - Replace 10 with a positive number to specify the maximum number of records to display per page. This value cannot exceed 200.
- sort - Replace gmv with a field by which to sort the data.
  - You can sort fields by: [impressions, clicks, ad spend, gmv, roas, cpc, ctr].
  - You can filter values by: [product name, duration, category name].
- order - Replace DESC with an order of sorting. For example, DESC for descending order and ASC for ascending order.

Sample response

{ "pagination": { "pageNo": 0, "pageSize": 10, "totalCount": 2, "totalPages": 1 }, "data": [ { "campaignId": "123456790", "name": "Valentines Day Campaign", "startDate": "2025-02-01", "endDate": "2025-02-28", "totalBudget": 2000.0, "targetRoas": 3.5, "status": "COMPLETED", "createdDate": "2025-01-20", "traffic": { "impressions": 5000, "clicks": 250, "ctr": 0.05, "adspend": 150.0, "cpc": 0.6, "gmv": 600.0, "roas": 4.0 } }, { "campaignId": "123456789", "name": "New Year Campaign", "startDate": "2025-01-01", "endDate": "2025-01-31", "totalBudget": 1000.0, "targetRoas": 3.0, "status": "RUNNING", "createdDate": "2024-12-20", "traffic": { "impressions": 4000, "clicks": 200, "ctr": 0.05, "adspend": 120.0, "cpc": 0.6, "gmv": 420.0, "roas": 3.5 } } ]
}

Result

You'll get a detailed performance report for all of your SEM campaigns.

Updated about 17 hours ago