Brand Asset Workflow Guide
Learn how to create a Brand Asset and submit it for review.
Brand Assets are versatile; once approved, they can be used across multiple campaigns. The following steps describe how to create a Brand Asset and submit it for review. Brand Assets must be submitted for review and approved before they can be added to a campaign.
Create a Brand Asset
- Use the POST /brand_assets endpoint to create a Brand Asset.
- The brand specified in the
promotedBrandfield will be featured in the ad as “Sponsored by 'brand'”. - The
associatedBrandsfield needs to include all brands to be featured in the Sponsored Brands ad, including the brand in thepromotedBrandfield if you wish to include it. - A newly created Brand Asset will be in "Pending" status. You must submit each new Brand Asset for review and have them approved before you can add it to an ad group/campaign.
- You can create multiple Brand Assets for a single brand.
- If needed, you can retrieve information for a single Brand Asset using the GET /brand_assets endpoint.
- To retrieve information for multiple brand assets, you can use the Entity Snapshot report: create an entity snapshot with POST snapshot/entity , then retrieve and view the generated snapshot with GET snapshot/entity .
- Upload images for the brand asset.
Note: Brand Assets require a logo. Brand Assets without a logo will be rejected during the review process.- Use the POST /brand_assets/logo_image_upload endpoint to upload a logo image.
- Optionally, you can upload an additional custom image via the POST /brand_assets/custom_image_upload endpoint.
- If needed, you can delete a custom image using the DELETE /brand_assets/:brandAssetId/custom_image endpoint.
- Update your brand asset using the PUT /brand_assets endpoint if needed.
Note: You cannot update a Brand Asset if it has been submitted for review, rejected following a review, or associated with a campaign.- Brand Assets can be deleted with the DELETE /brand_assets endpoint if:
i. The Brand Asset has not been submitted for review.
ii. The Brand Asset is not associated with a campaign.
- Brand Assets can be deleted with the DELETE /brand_assets endpoint if:
Submit a Brand Asset for Review
Submit the brand asset for review using the POST /brand_assets/reviews endpoint.
- The response will contain a
reviewIdwhich you can pass in the GET /brand_assets/reviews endpoint to fetch the review status. - Brand assets reviews may take up to 72 hours for approval.
- Note: You cannot update a Brand Asset if it has been submitted for review, rejected following a review, or associated with a campaign.
Add an Approved Brand Asset to a Campaign
Once Brand Assets are approved, you can associate them with a campaign by creating ad groups or editing existing ad groups.
Updated about 2 months ago
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